{"id":20131,"date":"2024-04-22T14:03:12","date_gmt":"2024-04-22T12:03:12","guid":{"rendered":"https:\/\/www.zendeq.com\/logistics-term\/lead-generation\/"},"modified":"2024-05-29T14:14:18","modified_gmt":"2024-05-29T12:14:18","slug":"lead-generation","status":"publish","type":"logistics_term","link":"https:\/\/www.zendeq.com\/nl\/logistics-term\/lead-generation\/","title":{"rendered":"Lead Generation"},"content":{"rendered":"<p>Lead generation (for transport, freight, Warehousing and Fulfillment services) can be defined as the process of attracting prospects and converting them into someone who has an interest in your company&#8217;s products and services. Disclaimer Our content is not in any way legal advice or binding. The information provided by might not be the official legal or full definition. 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